Market landscape - tools for audience and web analytics
Jinfo Report
24th August 2016
Abstract
This report covers four products focusing on audience analytics and ad metrics for online and mobile display, and three products which concentrate on web analytics and web traffic analysis:
- Audience Analytics and Advertising Analytics from comScore
- Competitrack and Competitrack Plus
- Quantcast Measure, Quantcast Advertise and Quantcast Audience Grid
- Verto Content Watch and Verto Infographics from Verto Analytics
- Alexa
- Chartbeat Publishing and Chartbeat Personal
- PRO and PRO Enterprise from Compete
We provide a brief description of each source, a link to the product page, key features of the online display ad metrics and mobile display ad metrics (where appropriate), special features, key use-cases and value, and information on pricing.
Produced by Sophie Alexander
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- Report title: Market landscape - tools for audience and web analytics
- Pages: 5
- Link to this page
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