Product Review of Cortera Pulse
Jinfo Report

27th January 2016

Abstract

Cortera Pulse is a business credit risk monitoring and intelligence database. This review reveals how it has shaken up the analysis of business-to-business risk assessment and distinguished itself from other B2B players.

This review:

• Describes the target audience and identifies how it adds value to customer organisations.
  
  
• Considers the richness of data in Cortera Pulse and how it approaches the challenges of collecting accurate US private company data. 18 million active companies in the US and Canada are covered in the database.
  
  
• Scrutinises the technology behind this cloud-based workflow solution for credit and risk analysis.
  
  
• Looks into its sophisticated analytics and infographic style presentation, as well as putting to the test the search and user interaction, categorisation and administration tools.
  
  
• Looks at the subscription and report prices for Cortera Pulse, report on the future development plans for the platform, and consider how it distinguishes itself from its competitors which include Dun & Bradstreet, Hoover's, Equifax, Experian and Avention/OneSource.

Reviewed by Andrew Lucas.

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