The benefits of analytics and how to create a use-case
Jinfo Article
5th April 2018
Abstract
When analytics projects don't deliver it's usually because the use-case wasn't clearly defined and insufficient thought went into measuring the benefits. In a recent Jinfo webinar, Marc Vollenweider of Evalueserve took a detailed look at everything that goes into defining a use-case, as well as the future role of information professionals in the brave new world of data analytics.
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