Laying the Groundwork for Real Change in Stakeholder Attitudes
Jinfo Article
30th November 2015
Abstract
Robin Neidorf, FreePint's director of research, shines the spotlight on the tricky issue of convincing stakeholders of the value of information services. She posits a model of the stakeholder world view and advocates re-constructing that, to show the threat presented by missing information expertise and the potential benefits that can accrue from incorporating it.
Content Access
Does your organisation have a Jinfo Subscription?
Access to Jinfo Content and Community is available through a Jinfo Subscription.
"Yes"
Please sign in to MyJinfo here so that we can check your access to this item:
Or sign in via email:
Enter your email and we'll send you a magic link to sign you in automatically.
"Not yet"
Access to this article is available through a Jinfo Subscription, which will help your organisation:
- Save time and money
- Re-invent information services
- Define, measure and communicate information value.
"Don't know"
Contact us to find out if your organisation already has a Jinfo Subscription.
Or use the 'Text Chat' button at the bottom-right of this page for immediate assistance.
- Article title: Laying the Groundwork for Real Change in Stakeholder Attitudes
- Link to this page
- View printable version
- Information Buyers and Sellers Striving for Mutual Understanding
Wednesday, 18th November 2015 - Setting Strategy with FreePint Research - Looking at the Big Picture
Friday, 21st August 2015 - Engaging Stakeholders in Dialogue about Value: The Art of Persuasion
Friday, 27th September 2013