Jinfo: Social Media Monitoring Update - a Market in Constant Motion

Social Media Monitoring Update - a Market in Constant Motion
Jinfo Article

4th March 2015

Abstract

FreePint returns to the topic of social media monitoring and management tools, providing an update of key changes to the major vendors and services including Radian6, Salesforce, Oracle Social Cloud, Visible Technologies, MediaVantage, and Agility. Social media marketing is also under Chris Porter's spotlight, with a look at prominent vendors including Sprout Social and Hootsuite; he also takes a look at services which focus on listening and research, such as Synthesio and Sysomos.

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