Mini Review: Nexis Media Coverage Analyzer
Jinfo Article
29th January 2013
Abstract
For media professionals, reviewing media coverage is an essential but often time-consuming aspect of their role. Robin Neidorf reviews Nexis Media Coverage Analyzer, a sophisticated tool which uses citation data and metadata to provide visual reports on trends and changes in media coverage, helping PR and communications professionals to identify which media campaigns are working most effectively, which need to be tweaked, and to analyse competitor activity.
Content Access
Does your organisation have a Jinfo Subscription?
Access to Jinfo Content and Community is available through a Jinfo Subscription.
"Yes"
Please sign in to MyJinfo here so that we can check your access to this item:
Or sign in via email:
Enter your email and we'll send you a magic link to sign you in automatically.
"Not yet"
Access to this article is available through a Jinfo Subscription, which will help your organisation:
- Save time and money
- Re-invent information services
- Define, measure and communicate information value.
"Don't know"
Contact us to find out if your organisation already has a Jinfo Subscription.
Or use the 'Text Chat' button at the bottom-right of this page for immediate assistance.
- Article title: Mini Review: Nexis Media Coverage Analyzer
- Link to this page
- View printable version
Related articles:
- Source Update January 2013: What's Happening with Nexis?
Monday, 7th January 2013 - Product Review of Factiva.com: Executive Summary
Wednesday, 12th December 2012 - Source Update December 2012: What's Happening with Nexis?
Friday, 7th December 2012 - Product Review of CisionPoint: Executive Summary
Thursday, 29th November 2012