Robin Neidorf China Rising: New research project to investigate China-related information needs
Jinfo Article

8th June 2011

By Robin Neidorf

Abstract

There’s no mistaking the excitement surrounding the economic opportunity China represents. Companies want to sell goods and services in China, manufacture in China, partner with Chinese firms, bring Chinese data to other markets ... with over 1.3 billion people (and an online population of 477 million), the upside potential of China-related initiatives is hard to resist.

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