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3rd February 2011
No.319
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About FreePint
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FreePint publishes newsletters, websites, magazines and resources for the information industry. The FreePint Family of publications publishes practical tips, product reviews, expert tips, research collections and hands-on tools to support information work of all kinds.
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Editorial
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 By Michelle Manafy
Content To-go or Just Say No?
On the train into New York City to attend the Information Industry Summit (IIS) last week, I noted a row of travellers using: a Nook, a Kindle and an iPad. At different times during the trip, all three had at least one other device out and running at the same time. On the trip home, the train was abuzz with the usual trilling, tapping and talking on mobile phones. Notably, two women across the aisle each had an iPad and were furiously collaborating on something (work or entertainment I could not say ... though the distinction is increasingly blurred, I suppose). Mind you, this is all without the benefit of wifi as New York commuter rail doesn't yet offer it.
It would be easy to glance around at the plethora of smartphones and the increasing number of eReaders and iPads in use - much less the predictions for the multitude of new tablets scheduled to enter the market this year - and assume that not only is most of the world connected via mobile devices, but it is also voraciously consuming content on them. The answer is of course: yes. Perhaps surprisingly, it is also: no.
 The theme of this year's IIS was "Moving from wired to wireless". Given that this event brings together information industry companies with the enabling technology providers, it wasn't a surprise that the presenters were, in large part, bullish on mobile content delivery. Certainly, the presentations were peppered with wonderful examples of emerging mobile solutions. Particularly compelling were those clearly integrated into workflow; those that fitted seamlessly into ways of working away from the desktop in professions such as real estate and sales.
However, as risky as it is not to ready one's business for each wave of technology, it is also unwise to navigate blindly. And all routes must start and end with the user. FreePint's own Robin Neidorf took the stage to provide information product and service providers with insights into what end users in knowledge professions really think about mobile solutions in her presentation "The enterprise app gap: research on slow adoption of mobile content in the enterprise".
There's been a good deal of anecdotal evidence that mobile is on the must-have list for users everywhere. However, Neidorf's presentation - based on her FreePint Research Report: Enterprise Market for Mobile Content as well as her just-released phase two of this mobile research project: FreePint Research Report: User Interest in Mobile Content, which provides the results of end user research on mobile demands, limitations and growth inhibitors in the enterprise - contradicted many common assumptions.
The crowd - gathered together to explore the next big thing in information - was clearly surprised to hear that end users were not demanding mobile at a breakneck pace. Certainly, though, neither vendors nor information managers can afford to run headlong into mobile offerings without a clear picture of how mobile content fits into workflow. In this issue, we've gathered together a few key FUMSI resources that offer insights into how mobile is making inroads into the enterprise. Thus, through our research and in our coverage, we at FreePint endeavour to inform decision making so that information and action fit business processes to help get work done more effectively, be it on the desktop, on the go or wherever innovation and inspiration will take us next.
Best regards,
Michelle Manafy,
Director of Content
FreePint
FreePint is a Registered Trademark of Free Pint Limited (R) 1997-2011
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My Favourite Tipples
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 By Kathy Dempsey
When I first started focusing on library marketing about 17 years ago, there wasn't much information out there. As editor of Marketing Library Services newsletter, it wasn't easy for me to find practitioners to write case studies or to find six books per year to review. Now, nearly everyone understands the importance, and if they're not doing serious marketing and promotion, at least they know they should be and they're eager to learn about it. I'm still editing and writing -- and now also consulting -- in this area, so I need good sources of information and inspiration on a regular basis. Here are some of my faves:
- PRTalk: I use this ALA listserv to keep my finger on the pulse of people in North American public libraries whose jobs include marketing, public relations, advocacy, fundraising, and campaign / program planning. A great group of people answer each others' questions by sharing their own successes, failures, ideas, and brainstorms. Sounds simple, but it shows me exactly what topics they're interested in, what level they're working at, and what the trends are. You don't have to be an ALA member to subscribe and it's not enough to flood your in-box. (There's also an AcademicPR list, but it's not very active.)
- Facebook: I'm hooked on Facebook, and use it for professional as well as social purposes. Many of my "friends" are info industry veterans who represent a wide range of positions, so what they post gives me a broad view of what's new and interesting in the field. I also enjoy following certain libraries to see how they promote their activities. The fun aspect of Facebook makes the learning seem less like work. I also have a presence for my own business. Social media is essential for marketing these days, so I walk the walk.
- Newsweek: Yes, I actually read it in paper. Decades ago, I chose a career in print journalism and I still support it. I also follow Newsweek on Facebook, and I go to its website to get links to stories that I want to share electronically. Newsweek delivers a quick overview of the world, including politics, economics, science, health, and culture. It does mention info tech and even libraries sometimes, and I blog about that coverage when I find it. I think it's important to see how the outside world discusses our business. Besides, it gives me something juicy to read when I'm sick of staring at a screen.
- Huffington Post: Here's a news aggregator that delivers good stuff that's short enough to digest quickly. It also covers a wide variety of topics. The site is the epitome of real news with well-designed ways to share and discuss it. This is a social site done right. HuffPo shows libraries some love too, and the comments reveal how people view libraries, information, and the internet today.
- This Week in Libraries: TWIL is the first global library show; it streams live on Friday mornings but I usually watch the archived episodes on my own schedule. Its planners / producers are a duo of Dutch librarians who travel the world and visit libraries with the mission of sharing their stories. Each episode features an interview with a Big Cheese from Libraryland. I'm interested in how the guests discuss, represent, and promote our field. This Week in Libraries gives me an enjoyable way to keep up with the industry from a global perspective. And when I'm tired of reading about libraries, watching this show is a breath of fresh air.
Kathy Dempsey is a consultant and trainer through her business, Libraries Are Essential, and is author of The Accidental Library Marketer (Information Today, Inc., 2009). Her work is dedicated to helping librarians and information professionals promote their value and expertise in order to gain respect and funding. Kathy has been the editor of the Marketing Library Services newsletter for 17 years and was formerly editor-in-chief of Computers in Libraries magazine. She also blogs at The 'M' Word, and she's an active member of the New Jersey Library Association.
Would you like to add your Favourite Tipples suggestions for the FreePint Newsletter or write an article for FUMSI (Find, Use, Manage or Share Information?).
If so, please submit them to support@freepint.com.
Have a single tip to share? Post it to the FUMSI Forum.
View the guidelines at: <http://web.freepint.com/go/family/contribute>.
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Factiva.
The Intelligence Engine.
Accurate. Powerful. Efficient.
Factiva offers a premier collection of the world's top media including The Times, The Sunday Times and The Times Literary Supplement.
Using Factiva's powerful search features you can find results fast and monitor news on companies, industries, issues and regional affairs.
Find accurate, trustworthy and timely information faster.
Learn more: factiva.com/fp
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Think Outside the (Comment) Box: Social Applications for Publishers
Join MarkLogic's February 9 webinar, when noted web strategist Jeremiah Owyang from the Altimeter Group discusses the latest trends in social media for business.
The first generation of tools - comment boxes, Facebook pages, and Twitter accounts - is giving way to a more robust class of social applications, built by and specifically for the unique needs of publishers.
Register online here »
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FreePint Bar
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The FreePint Bar is where we publish information about the latest content from across the FreePint Family of resources.
The FreePint Bar is sponsored by:
Latest posts at the FreePint Bar:
- [FUMSI] Latest popular articles
The following are the most popular FUMSI articles over the last 30 days:
* Microformats: Digging Deeper into the Web
* Improving Intranet Navigation with User Research & Testing
* Search Engines Revisited
* HTML5 for Information Professionals
* Software for Taxonomy Creation and Management
Free uses of FUMSI articles are supported by our sponsors.
Read posting online »
- [VIP] Latest popular LiveWire posts
There's a lot of valuable comment at the VIP LiveWire. The following are the most popular posts from our contributing editors over the last 30 days:
* More with less in 2011
* Social Media - Creepy as Hell?
* Quora - a Q&A site for info pros?
* You and me digging deep for location
* Net Neutrality: nice idea but...
Subscribe to the free VIP Wires Weekly to stay informed. Your comments on any posting are always welcome.
Read posting online »
- [FreePint] Copyright Queries and Intelligent Navigation
Copyrights, Wrongs, and the Pursuit of Informed Users
We don't need to tell any FreePint reader about the challenge of keeping up with copyright in the digital age. Certainly, it was no easy matter before, but this blessing of seemingly infinite content resources delivered in myriad contexts and endlessly passed along via email, shared links, shared bookmarks, tweets, blog posts and more has made keeping up with copyright an incredibly challenging task. Add to that the complexity of licensing models, international legal differences, as well as some users' perception that anything online is free for the taking, using, remixing, and the challenge of understanding and managing copyright becomes more than most of us care to consider, much less manage.
Read posting online »
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FUMSI Features
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 FUMSI publishes articles, tools, and a monthly magazine, to give you practical help with information skills. Visit http://www.fumsi.com/
However you Find, Use, Manage or Share Information, you'll find something in FUMSI to help.
Become a fan of FUMSI on Facebook »
Follow FUMSI on Twitter »
We add new articles to the FUMSI database in each practice area every month, which are free to read, browse, email, print or save. Here's some of our recent coverage of mobile strategies and solutions:
- The Wireless Interactive Lecture Demonstrator project
(WILD Thing for short)
The WILD Thing is a Joint Information Systems Committee (JISC) funded Rapid Innovation project from the University of Hull. The aim of the project was essentially to enable students in the lecture room environment to interact through mobile devices with a lecturer's slide content...
- Mobile Technologies in Libraries
When we look at the take-up of mobile technologies in libraries, especially compared with the use of the Internet, it is a little puzzling how little it is taken advantage of. The start of the World Wide Web (with browsers such as Mosaic in 1993) from the existing base of the largely text-based Internet was echoed by the introduction of text messaging (SMS) in 1993, on the early mobile phone networks.
- Putting the Office into Our Pockets
Mobile phones have been able to connect to the Internet for some ten years now. But it's only really with the advent of mass market smartphones, like the iPhone, Android devices and RIM's BlackBerry devices that users have started to take advantage of the mobile Internet.
- iPhone Apps for Researchers
When I last looked (right before finishing this article), over 244,000 applications have been created for Apple's iPhone and iPod Touch. This report is designed to focus on those applications - or apps as they are commonly called - that will help and/or support business researchers.
FUMSI Forum
The latest recommendations and tips from our editors, contributors and community:
Visit the FUMSI Forum »
FUMSI - Forthcoming Topics
- Skills for the Embedded Librarian
- Patent Searching 101
- Info Governance
- SharePoint for Info Pros
If you have a suggestion for an article topic, or would like to write, then please contact <support@freepint.com> or read the notes for authors at
<http://web.freepint.com/go/family/contribute/>.
Browse all FUMSI articles »
Subscribe to the free FUMSI Focus to receive a weekly update of the latest FUMSI Forum discussion.
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BRIC House: Home of Data on Brazil, Russia, India and China ...and 80 other emerging markets around the world
- EMIS: Company and industry research and current awareness
- CEIC: Macroeconomic, industry, and statistical data
- IFIS: Sharia-compliant financial information
- DealWatch: M&A and ECM transaction information
Learn more and request a trial of any of our products »
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Financial Times now available on Bloomberg Professional
The Financial Times and Bloomberg have announced that FT customers with a corporate licence will be able to access Financial Times journalism via the Bloomberg Professional® service.
Read the full press release.
The new service will be available to more than 295,000 Bloomberg subscribers. To find out more, please contact the Financial Times.
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VIP Features
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 VIP publishes in-depth, unbiased reviews of business information products. If you purchase or use premium information resources, make VIP part of your professional reading every month »
VIP Magazine: On the Horizon
VIP Magazine features VIP Horizon, a brief summary of important news in the information industry, interpreted to help information managers communicate upward regarding strategy, risk management and planning for change.
The most recent issue of VIP (No. 86) features the following in VIP Horizon:
Generation Y will be the dominant workplace group by 2020, presenting big problems for enterprises that are not using collaborative platforms. Valuing recognition over money, they'll set a high value on openness and look to constant coaching and mentoring.
The trouble is that the current toolkit for corporate collaboration and communication isn't working; email isn't a suitable medium for collaborative working, and in any case, only 11% of teenagers are using it. But not only are the new tools inadequate as yet, they also won't work without a management culture change, encompassing a new 'lite' approach to internal corporate governance.
http://www.vivavip.com/go/e31583
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Business professionals remain significantly ahead of consumers in using the mobile web, according to a new report from the Financial Times. In a parallel prediction, IT analyst Gartner believes that, by 2014, 90% of organisations will support corporate applications on personal devices - mainly because individual employees will prefer to use their own consumer hardware rather than 'old-style limited enterprise devices'.
There are security issues, acknowledges another analyst, Ovum; the challenge will be to embrace mobile technology while maintaining a balance between user productivity and corporate security. If Gartner is to be believed, enterprises have about three years to achieve it.
http://www.vivavip.com/go/e31647
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Corporate information budgets are not keeping pace with the rise in content prices, according to figures from the information consultant Outsell. Consequently, parallel FreePint survey findings indicate that information managers regard making do with free resources as 'by far the most important strategy for coping with reduced content budgets'.
But whether content is free or paid for, professional information managers are clear that it must be unique, although the other criteria they apply differ between the free and fee-based sources. And, bearing in mind the amount of raw data now being released by governments, free doesn't necessarily mean second rate.
http://www.vivavip.com/go/e31779
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With a predicted 40 million iPads in use by the end of 2011, many eyes are focusing on Times owner Rupert Murdoch's Daily. But Richard Branson has brought out an iPad publication for the creative industries, Scandinavian publisher Bonnier is to launch two business titles, and more interactive products for business will surely follow.
But if a device has an antenna for downloading publications, it could also transmit back information on your reading. How valuable might it be to someone to know which trade journals, for instance, are being downloaded and read by members of a particular buy side firm?
http://www.vivavip.com/go/e31552
http://www.vivavip.com/go/e31751
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Whatever may eventually happen to WikiLeaks, companies will need to adapt to a world where no secret is safe. The danger now is of a double whammy - companies failing to get to grips with the vulnerability of their information, just as the potential number of leak outlets starts to proliferate.
There's evidence of more than 100 further groups also releasing sensitive data. Merely keeping track of them will be just one of many new challenges for senior staff concerned with due diligence, competitor analysis or simple damage limitation - and it's still unclear how prepared companies are to meet the threat.
http://www.vivavip.com/go/e31669
http://www.vivavip.com/go/e31670
Purchase VIP Magazine No. 86 from the FreePint Shop, or subscribe today »
VIP LiveWire
VIP contributing editors comment daily on what's happening in the industry.
Visit the LiveWire for their insights, and subscribe to the free VIP Wires Weekly for regular alerts.
VIP Wires Weekly is generously sponsored by ISI Emerging Markets.
Most Read Postings on the LiveWire Recently...
- The rise and rise of free information
Even though purse strings are still tightly drawn, and information managers face tough decisions about what content is no longer worth the investment, new figures from Outsell show that information prices are on the up again. But the results of FreePint surveys throughout 2010 suggest that publishers may find this an increasingly risky strategy...
Read posting online »
- Evidence-based Sustainability Source
Working on a sustainability project? Tasked with some research? Confused about where to find the latest sustainability thinking? EBSCO's Sustainability Watch, included in VIP Magazine Number 85, provides current, objective, high quality reports on sustainability topics. All reports are grounded in the latest research, and compiled using EBSCO's unique methodology to ensure a balanced and objective briefing. Sources include 15,000 academic journals, business journals and trade press boiled down into digestible report from...
Read posting online »
- LexisNexis introduces eBooks
One last mention of eBooks to close out the year... in late November LexisNexis UK announced the launch of 13 titles in eBook format. As first reported by InPublishing (http://digbig.com/5bdcxy), the launch of the LexisNexis eBooks site (http://www.lexisnexis.org.uk/ebooks/) coincides with a recent survey undertaken by Jures on behalf of LexisNexis that showed 77% of respondents favoured digital over 'traditional paper-based libraries'...
Read posting online »
- 'Delicious' leaves a bad taste
It seems that the rumours are true and that the social bookmarking site Delicious is to close, or perhaps just change. Whilst generally being regarded as a good product (by users) Yahoo! do not find it a 'strategic fit' for them and are seeking a life outside the organisation - i.e. they are looking to sell it...
Read posting online »
- Xing moves into events
LinkedIn's largest European rival, German business networking site Xing is branching out into another strand of the professional networking space. Paidcontent reported a couple of weeks ago that Xing had acquired event registration and ticketing service Amiando. This move will provide more competition to LinkedIn's events offering, which sources listings from organisations such as Eventbrite and Techweb
Read posting online »
Always feel free to comment on any item on the LiveWire, and if you do not yet have a free subscription to the VIP Wires Weekly, you can sign up now »
VIP LiveWire »
VIP Wire
Information-related product and news announcements. Post your releases and subscribe to the free VIP Wires Weekly for regular alerts.
Recent VIP Wire announcements...
- Credo Announces 2011 Publisher Collections
Oxford and Boston, 1st February 2011 - Just over a year after the launch of the Publisher Collections offering, Credo Reference, the award-winning online reference library, is pleased to announce that it now offers libraries 28 Publisher Collections from 11 key reference publishers, with additional Publisher Collections planned for 2011...
Read Press Release online »
- Perfect Information Launches New Version Of Pi Private Company Data
PI Private Company Data to Include Republic of Ireland Private Company Data
31st January 2001 -- London -- Perfect Information (PI), the provider of global financial information, today announced that it has launched its latest version of PI Private Company Data (PI PCD). The latest version includes online access to Republic of Ireland private company filings dating back to July 1998.
Read Press Release online »
- Online Information Asia-Pacific Event 2011
Hong Kong To Host Asia's Largest Information Industry Event on 23-24 March 2011
HONG KONG - Hong Kong will play host to one of Asia's largest events dedicated to the information industry when Online Information Asia Pacific 2011 comes to the city next March. The show will examine the latest innovations and ideas from the information world and will include a conference and an exhibition with more than 80 international exhibitors taking part. This will be the first time the show has come to Asia, having run for more than 30 years in London, reflecting Hong Kong's growing status as a communications and information hub for Asia...
Read Press Release online »
VIP Wire »
VIP - Subscribe and Back Issues
Start a trial subscription today for only £84 for three months. Visit http://web.freepint.com/go/shop/vip/volume/trial/ to start your trial. You can also purchase back-issues of VIP from the FreePint Shop.
VIP Archive »
VIP publishes in-depth, unbiased reviews of business information products. If you purchase or use premium information resources, make VIP part of your professional reading every month »
VIP - Forthcoming Topics
- Perfect Information
- PitchBook
- MarketVisual OnDemand
- Morningstar Direct
If you have a suggestion for an article topic, or would like to write, then please contact <support@freepint.com> or read the notes for authors at
<http://web.freepint.com/go/family/contribute/>.
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FreePint Volume: Essential Collection on News Content
From free to fee, news content is available in a range of formats to suit different business needs. Get unique insight on what you need to manage your portfolio with:
- FreePint Research Report: Survey on News Needs and Preferences
- Four in-depth VIP product reviews on news aggregators
Added bonus: VIP Magazine No. 84, with feature story, 'Do they have what it takes?': Compares news products on sources, search functions, output formats and more.
Buy the collection for 50% off the cost of individual reports.
Learn more and purchase now »
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Jinfo - Jobs and Events in Information
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 Jinfo is the central location for supporting your information career. The Jinfo Jobs database lists vacancies, and the Jinfo Events database lists workshops, conferences, training, webinars and other professional development opportunities.
Start a free subscription to receive the weekly Jinfo Update, with a complete list of the latest vacancies and events, or search the databases at any time (free).
Jinfo Jobs in the FreePint Newsletter are supported through our partnership with Quantum2, an innovative skills development programme offered by Dialog. Learn more at <http://quantum.dialog.com/>.
Jinfo Jobs:
Here is a selection of the latest featured vacancies in the Jinfo database:
- Call for Candidates
Fabric recruitment is launching its Information Division soon; send your CV to hello@fabricrecruitment.com to register...
Recruiter: Fabric Recruitment
Country: United Kingdom
- Information Manager
10 month contract to implement policies and procedures and to ensure compliance with statutory regulations and standards. £113 per day
Recruiter: Sue Hill Recruitment and Services Limited
Country: United Kingdom
- Information Management Consultant
An international organisation seeks an Information Management Consultant for a 3 month contract...
Recruiter: TFPL Intelligent Resources
Country: United Kingdom
- Information / Knowledge / F.O.I. Coordinator
Records Management / Freedom of Information / Knowledge vacancy in the not-for-profit sector for bright person in 12 month contract.
Recruiter: Glen Recruitment
Country: United Kingdom
Browse all Jinfo Jobs »
Jinfo Events:
Here is a selection of the latest featured events in the Jinfo database:
Browse all Jinfo Events »
Jinfo - the best place for information-related job vacancies and professional development opportunities.
- RECRUITING?
- Advertise a vacancy for just £195
- 10% discount for agencies
- 50% discount for registered charities
- RUNNING AN EVENT?
List it on Jinfo to reach a targeted audience seeking professional development opportunities
- Get started at <http://web.jinfo.com/events/load/>
- Partner events listed for free; enquire at <support@jinfo.com>.
Find out more today at <http://www.jinfo.com/>
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Highlights from DocuTicker
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Highlights from ResourceShelf
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Gold
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A look back at what the FreePint Newsletter covered at this time in previous years:
- FreePint No. 295, 4th February 2010 "Say hello to Google Wave" and "Leveraging and Repurposing RSS"
- FreePint No. 270, 5th February 2009 "If They Only Knew: Finding Competitive Intelligence from the Websites of Your Competitors and Their Friends" and "Internet Librarian International 2008"
- FreePint No. 246, 14th February 2008 "Evaluating Researchers: Developing a Skills Matrix" and "Statistics: Can You Really Believe the Figures?"
- FreePint No. 223, 1st February 2007 "Why I Prefer Hardcopy" and "Paperless Myth: Rumours of Paper's Demise Have Been Greatly Exaggerated"
- FreePint No. 199, 2nd February 2006 "Learning languages online" and "Bar Orphans: Getting your questions answered at the FreePint Bar"
- FreePint No. 175, 27th January 2005 "Professional Networking Online" and "Professional Networking Online"
- FreePint No. 153, 5th February 2004 "Disintegrating Digital Fences: Finding Business Information in Ukraine and its Neighbouring Countries" and "10 things you should know about the UK's Freedom of Information regime"
- FreePint No. 130, 6th February 2003 "Online Library Catalogues" and "Patent Searching Without Words - Why Do It, How To Do It?"
- FreePint No. 105, 7th February 2002 "Winter Olympic Adventures Online" and "Using Wireless Technology - where does the library fit in?"
- FreePint No. 80, 1st February 2001 "An adventure in ADSL: the Superhighway finally becomes 'super'?" and "E-Books"
- FreePint No. 55, 3rd February 2000 "Classical Music Web Sites" and "Researching the Researchers - Finding Market Research Agencies on the Web"
- FreePint No. 31, 4th February 1999 "Researching from home" and "Internet Resources for Seniors"
- FreePint No. 7, 5th February 1998 "Fabricating Information" and "Engineering resources: examples and sources".
FreePint Newsletter Archive »
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Contact Information
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